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2017 KEENELAND
NOVEMBER
BREEDING STOCK SALE
Tuesday, November 7 - Saturday, November 18
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[Block builder] Front Page - The World Stage
The World’s Stage
Each November, buyers from all corners of the globe travel to Keeneland to shop the world’s best selection of breeding stock—from stakes winning fillies, to stakes-producing mares in foal to leading sires, to weanlings by today’s best stallions. As the world’s largest breeding stock sale, Keeneland November establishes the market for the Thoroughbred breeding industry.
[Block builder] Front Page - Leading the Industry
Leading the Bloodstock Market
The Keeneland November Breeding Stock Sale establishes the market for the Thoroughbred breeding industry. Recent results include:
19
Horses sold for $1 million or more in 2016
3 Years
Each of the last 3 years, Keeneland November sold the highest-priced mare at public auction in North America
$3.8M
The highest-priced Thoroughbred sold at public auction worldwide in 2016
$215,000,000
2016 Gross Sales
[Block builder] Front Page - Depth of Buying Bench
The Depth of Keeneland’s Buying Bench
Each year Keeneland travels to 25+ countries and invests more than $700,000 toward international market development.
KEENELAND SALES 2016 MARKET DEVELOPMENT EFFORTS
$130,000,000
This year-round international outreach strategy resulted in $130 million in Thoroughbred exports across the world over the last two years.
37
Countries represented by buyers
121
Individual buyers spent $1 million+ at Keeneland
2,679
Individual buyers at Keeneland
[Block builder] Front Page - Guided By Our Mission
Guided By Our Mission
Keeneland’s commitment to both sales and racing benefits all who buy, sell and race here. Your participation at Keeneland leads to direct reinvestment in the Thoroughbred industry. Keeneland’s annual auctions continue to advance our founding mission, as profits are reinvested in one of the richest purse structures in North America, plus support of industry initiatives and global market development
$30,000,000
Amount contributed by Keeneland Sales to racing purses over the last five years, above what is required per our horsemen agreements